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Dame Pat McGrath and Nicolas Ghesquière have launched a limited-edition eyes-and-lips collection under La Beauté Louis Vuitton this month. The two colourways, Monogram Dune and Monogram Infrarouge, bring the house’s signature canvas into the beauty line for the first time, timed to the 130th anniversary of the Monogram itself.
The canvas was created in 1896 by Georges Vuitton, son of the house’s founder, and has anchored the brand’s visual identity ever since. Louis Vuitton has spent 2026 building out celebrations around that milestone elsewhere in the business too, reissuing archive bag styles and putting Zendaya at the front of the tribute.
Creative director of cosmetics at Louis Vuitton, McGrath has worked with Ghesquière, the house’s artistic director of women’s collections, since 2014, the year he presented his debut collection for the house.
Their backstage history includes the autumn/winter 2019 show, themed around Paris as a meeting point for different style tribes, and Ghesquière’s autumn/winter 2025 show, staged inside a train station around strangers moving in the same direction. McGrath has named both among her favourite collaborations with him.
Years of backstage collaboration inform the collection’s central idea, according to McGrath, who has called it the kind of shorthand that made this feel like a natural next step. Ghesquière has called it a natural progression, citing an ongoing dialogue developing looks together before shows.
The Monogram Dune palette, LV Ombres 724, carries four shades in a warm rosy-beige register. It pairs with LV Rouge 724 Monogram Dune Satin Lipstick, in the same rosy-beige family, and LV Baume 098 Stellar Veil Topper Lip Balm, a holographic sparkle finish designed to layer over other lip products.
Monogram Infrarouge takes a different route, unapologetic and high contrast, with blacks and reds McGrath said were pulled straight from the drama of the Infrarouge canvas. The palette itself, LV Ombres 715, holds four shades, and the set rounds out with a redcurrant Satin Lipstick and LV Baume 099 Galactic Veil Topper Lip Balm, finished with holographic glitter.
The two colourways read as an exercise in duality, holding two distinct dimensions of femininity within the same release. McGrath has linked the whole concept back to the Monogram itself, treating the house’s heritage as her starting point and returning again and again to the canvas for cues on colour and finish.
The packaging, McGrath has said, is inseparable from the makeup itself, with the compacts made to mirror the shades held inside them.
Her history with Louis Vuitton predates the cosmetics title by two decades. She has spent more than twenty years creating backstage looks for the house, alongside parallel work for Maison Margiela, Schiaparelli and Miu Miu, before Louis Vuitton named her creative director of cosmetics for La Beauté in 2025.
Speaking to W Magazine, McGrath revealed that she has spent decades building a collection of vintage compacts and lipsticks. The archive numbers in the hundreds, and she has described the pieces as “tiny time capsules of beauty,” an influence that has also informed the packaging she creates for her own brand.
Louis Vuitton first announced its entry into beauty in March 2025, naming McGrath as creative director months ahead of products hitting shelves. La Beauté Louis Vuitton debuted in August 2025, marking the maison’s first foray into cosmetics.
The debut collection paired 55 shades of LV Rouge lipstick across satin and matte finishes with 10 shades of LV Baume lip balm and eight LV Ombres eyeshadow quartets, each carrying three neutral tones and one standout shade for definition. Highlights included 896 Monogram Rouge, blending the brown of the classic canvas with red, and 854 Rouge Louis, a bolder scarlet.
At launch, a lipstick or lip balm cost $160, including one refill, with additional refills priced at $69 each. Eyeshadow compacts came in higher, at $250 with a $92 refill, a spread that put the range at roughly twice what Hermès charges for comparable beauty pieces. Packaging on that original collection drew from archival references, including vintage vanities and tortoiseshell brushes that McGrath said shaped the design before a single shade was mixed.
Sculptural forms across the wider collection came from Ghesquière working alongside industrial designer Marc Newson, known for the house’s Objets Nomades and Horizon luggage. A refillable locking mechanism inside the compacts, aimed at cutting down on packaging waste across repeat purchases, has been credited separately to designer Konstantin Grcic.
Her own label, Pat McGrath Labs, founded a decade ago, continues to run alongside the Louis Vuitton title. She has described the maison’s approach to beauty as one rooted in movement and continual evolution, treating the wider collection as an ongoing project rather than a single seasonal drop. The Monogram Dune and Monogram Infrarouge pieces join the range as limited editions, sold through Louis Vuitton’s existing beauty channels alongside the standing La Beauté collection.
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